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[ Promote]
18672
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18:19, Oct-03-2018
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From PC
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Hello MIUI'ers,
After taking the Indian smartphone market by storm, Xiaomi is well on track to secure the top position in the consumer electronics segment. As per the recent report released by IDC, Xiaomi led the Smart TVsegment in India, in the second quarter of 2018. A few days ago, the international market research firm, IDC, released its report for India’s smart home market for Q2 2018. The report covers smart speakers, smart TVs, connected lights, thermostats, and smart home security products etc.
The market grew by 107% YOY and hit 1.4 million shipments in the second quarter for 2018, which is quite impressive but what’s more amazing is Xiaomi, became the leading brand in the smart TV market in just six months.
Back in February, Xiaomi announced its first smart TV in the country, the Mi LED TV 4 PRO 55”. On its first flash sales, the TV sold out in under 10 seconds. In the following months, Xiaomi launched cheaper models of its TVs – the Mi LED TV 4A 32” and the Mi LED TV 4A 43”. It has also added the Mi LED TV 4C PRO 32” and Mi LED TV 4A PRO 49” to its inventory.
Making its debut in the segment in Q1 2018, Xiaomi tripled its shipments over the next quarter, becoming the leader in the category. According to Xiaomi, they have sold half a million TVs since their entry into India. This achievement marks a key milestone for Xiaomi India. Mi LED TVs recently became the most rated TV on Flipkart with over 100,000 ratings and have garnered a lot of love from users across India.
India is clearly a key market for Xiaomi, and the company has been aggressively expanding its product line-up in the country. At its Smarter Living event in Bengaluru last week, Xiaomi launched a slew of smart products in India. These included a new series of Smart TVs, Mi Band 3 fitness tracker, Mi Air Purifier 2S, Mi Home Security Camera 360, and Mi Luggage.
Thank you Mi fans for all your love and support!
Always Believe that Something Wonderful is About to Happen!
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